Infinite Eye Resource Centre

Top 3 Advantages of Hiring a Photography Company vs a Photographer

Both a photographer and photography company are hired to shoot a job, whatever it is, wedding, family photos or what we do here at Infinite Eye - headshots, commercial/ corporate and sports - but there is so much more to a photography company.

Yes, anyone can pick up a camera and be a “photographer” (we talk about this in detail here), and that is all well and good but what happens if that photographer is sick or even gets an offer for a “bigger-better” shoot and is no longer able to capture images for you?

Not a problem if…

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Does your About Us or Team page suffer from RHS?

Does your company or business About Us or Team page look haphazard and just kind of thrown together?

Has it been an afterthought and just kind of grown on its own with you adding new-hire headshots they gave you when you brought them on?

Is your About Us page confusing or poorly laid out? You are not alone.

We know Company Headshots so let’s talk about these and how to improve your About Us page with headshots starting today.

Random Headshot Syndrom, or RHS, afflicts many unaware business websites showing their Team Headshots looking like they don’t belong.

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Hiring a photographer vs a professional photographer

Is someone a photographer just because they have a “nice camera” or even just “a camera”? Some of my fellow pro-photogs say a resounding NO!

I disagree. I believe that ANYONE with ANY device that capture’s an image is a photographer. That’s it. No other details are needed. They could be just a first timer that picks up a camera, sees something they like and take a picture of it. They just took a photo - so they are a photographer.

For me, the bigger and more important distinction is whether they are a “professional photographer”. Let’s unpack what a “professional photographer” is and is not.

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Professional Headshot Retouching - Need to Knows

Everything that you need to know about headshot retouching at our studio can be summed up in one phrase, “Beautiful but Believable”. 

These days it is thought that “putting a filter on it” is considered Retouching. Kinda close . . . but not really.

At Infinite Eye, we handcraft our digital retouching for headshots. By handcrafted we mean that a real person actually lays eyes on your images and with professional editing software makes changes to your image helping you look like do on your very best day.

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Headshot Wisdoms

Headshots are truly a team effort. The details below are here to help you bring your A-Game to your headshot session. And in exchange, your headshot photographer should be bringing their best.

By working together you can headshots that do more than just have you looking good, but they can connect you with your ideal clients with your presented body language.

With a bit of knowledge and the Infinite Eye Headshot Process, we will have you rocking amazing headshots that you will be proud to share and represent!

We know you are busy so we have formatted things to allow for a quick read-through, but please know that the time invested here in getting to know and understand the details, over will pay dividends when it comes to your final headshot.

LET’S GO…

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LinkedIn and Above-the-Fold: 3 Ways to Get Noticed

The Term “Above the Fold” goes back to the early days of newspapers. It was always great to be on the front page but even better to be front-page AND “Above the Fold” – back then and even today, larger newspapers are typically folded in half vertically.

Here are 3 easy ways to improve your LinkedIn provide to connect more…

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